Bharti Airtel on Sunday said it would offer a recharge pack of ₹49 for free to about 55 million low-income users on its network, as a one-time gesture, to help them keep connected through the pandemic.
Moreover, the company added that its prepaid customers buying the ₹79 recharge coupon would get double the profit.
In an announcement, the company said these benefits, price ₹270 crore, would “help 55 million low income customers to tide over the impact of Covid-19”.
The announcement comes a few days after Reliance Jio said it's working with Reliance Basis to offer 300 free minutes of outgoing calls monthly (10 minutes per day) for the whole period of the pandemic to JioPhone users who haven't been capable of recharge because of the pandemic.
Airtel’s ₹49 pack offers talk time of ₹38 and 100 MB data with the validity of 28 days. “By way of this gesture, Airtel will empower over 55 million users, largely in rural areas, to stay connected and have access to essential information when wanted,” the company said.
These benefits, it added, will likely be available to customers in the coming week.
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